Before I give you context, I have to say this one really feels like magic! The Lovable integration with Pretty Prompt is now open to everyone After a lot of testing. A lot of feedback, you can use Pretty Prompt right inside Lovable
Best part? You keep doing exactly what you did before.
Enable Lovable once Type as usual Hit Tab to improve.
This is the story of how we stayed alive, and replaced our pre-seed with actual sales.
Two months ago, we ran a lifetime deal on AppSumo. The outcome? - 5,000+ new users - Over 100 5-star reviews - A full year of runway Lifetime deals feel scary. How can you know what will happen to your startup when you don t even know what you ll have for breakfast tomorrow? But if the definition of a founder is staying alive, we did what we had to do to stay alive. And I m so fricking proud of what we ve built so far. No VCs. No Harvard. No pitch decks. Just us, a Chrome Extension, and our customers. People are loving Pretty Prompt. And saying things like: "The best tool I have purchased over the years". "Paid for itself in the first week." Wrote the full story here: https://prettypromptai.substack.... Here s to the next 12 months, fully backed by our customers
I've built my product around traditional SaaS pricing (monthly tiers), but I m starting to wonder if that model is getting outdated, especially with more AI-powered and compute-heavy tools entering the market. That shift requires real architectural changes, instrumentation, metering, billing logic, and UI changes, not just pricing tweaks. It s something I m starting to seriously think about for my own product.
In particular, AI usage has real COGs (every prompt costs money), and I m seeing more platforms experimenting with usage-based models, or hybrids like SaaS base + usage + overage.
For those of you building AI or compute-intensive tools:
We re getting ready for our second Product Hunt launch on Jan 31, and a post by @busmark_w_nika got me thinking.
What to do (that we didn't do the first time):
Plan your launch. What does it mean?
Write down everything you need to do before you launch.
Cleaning your copy
Your product images
Your product video (demo under 60 seconds if you can)
For our first launch, we didn't do anything. Even though we got 2nd Product of the Day, I would not recommend others to leave it to their luck. Plan and maximize your chances of success.
Keep it simple, stupid.
Don't overcomplicate your page with lots of marketing language.
Simplicity, clean product screenshots, and clear language.
I think this is the single most important thing to take into account when launching, and why we probably did so well on our first launch.
Ask yourself: Does the tagline make sense? Will others understand what the product does and what it is in under 10 seconds?
For us at @Pretty Prompt: Grammarly for prompting. (Grammarly = it is an extension.) Improve prompts in one click. (super clear what it does).
You can straight away visualise how you might use the product and what it will do for you.
Focus on your strengths.
Don't give everything you got in one go.
Earn the right for people to read and scroll down. Read and scroll down.
Save some stuff for your pinned post.
People have a short attention span.
Hook people on your most important feature, showcase it front and centre, don't give me everything together cos I'll forget, and also I'll get lost.
For us at @Pretty Prompt: Improve your prompts in one click. Works inside ChatGPT, Gemini, Claude, Perplexity, Lovable, and more.
Even though you have about 10 other features on Pretty Prompt, we don't talk about them right in the beginning; we just feature that one "killer feature" and let users dive deeper afterwards.
Product assets = show, don't tell.
Your images and video should be about your product.
Don't make it marketing-heavy. Make it product-heavy.
Show me what the product does, don't tell me about it.
For us: 60-second demo video actually using the tool. Screenshots of the top features (Improve - Refine - Save - History). Not fancy Figma designs, I mean screenshots of the actual product.
If you get big like Notion, Cursor, Claude, etc. you may also be able to add a more human video of you talking about the product, or new functionality, your story, etc. But for the majority, just show your product, and let the product win.
Learn from others.
Though no two products or launches are the same, you can learn from others and pick the best things that fit your own product.
Checkout this post by @fmerian on "The Cursor Way to Launch". Great tips.
Warm up the Audience.
Don't just rely on your followers.
Use as many channels as possible to maximise the reach and get people excited about your launch, even before you launch.
If you do this step well, the launch is just 50% of the job, and you're already a step ahead of most.
For us: I did a community post, Substack one, LinkedIn one, Slack one. We'll be recording a founder video too. I want it to be as human as possible; people buy into people.
I ve been spending a lot of time thinking about how people actually work with prompts while building a tool in this space, and I realized I have way more questions than answers.
This community helped turn a scrappy weekend project into something used by 25,000+ people from all around the world. So it felt right to share this here first:
On Jan 31, we are launching Pretty Prompt 1.0 right here on Product Hunt.
Hi Ilai, Huge fan of the product, I've been a user since you launched on producthunt of so long ago, curious if you have plans for a dedicated desktop app? I find the context switch between browser and vs code/other apps is distracting and it would be awesome to have the ability to just short cut key into pretty prompt. Thanks, SteveC
