Most people think users choose products based on features or price. In reality, support decides who stays.
A cheaper tool becomes expensive fast when every issue turns into a ticket nightmare. Meanwhile, teams keep paying more for products that solve problems and support them when it matters.
Support is not a cost. It is part of the product experience. Fast replies build trust. Clear answers reduce churn. Companies that treat support as a growth lever win.
Most people think users choose products based on features or price. In reality, support decides who stays.
A cheaper tool becomes expensive fast when every issue turns into a ticket nightmare. Meanwhile, teams keep paying more for products that solve problems and support them when it matters.
Support is not a cost. It is part of the product experience. Fast replies build trust. Clear answers reduce churn. Companies that treat support as a growth lever win.
Hey! I m Ashutosh Mutatkar, a Data Analyst & Marketing Strategist passionate about creativity with analytics to build products that actually make sense to people.
I ve worked across data, marketing, and product research from analyzing campaign performance at NGen Tech to driving growth at GoMarble and uncovering consumer insights through my academic projects. I love turning messy data into stories that guide smarter decisions and innovative growth.
Excited to share my latest project with you all built at the intersection of AI, analytics, and user experience