Guide to Cold Emails and DMs

@iamjasonlevin1 How can I use cold DMs and emails to grow my newsletter?

@iamjasonlevin1 @austin_schlessinger I'd be curious to know how to use cold email to generate value for potential customers. What's something useful I could send them? Of course, it comes down to a number of factors, but typically would be cool to see what the sequence could look like

@austin_schlessinger Send cold DMs to people you think would like ur newsletter to set up phone calls to chat! Hop on the phone, talk about life and become friendly, then ask them to subscribe at the end. You get a new friend and a new subscriber! Win-win!

@macklin_buckler2 would definitely try using a lead magnet PDF guide! This cold DMs guide started out as a lead magnet on twitter and got 300 downloads!

@iamjasonlevin1 how would you cold dm journalists to review your product?

@rrhoover biggest mistake: writing long DMs that waste the recipient’s time I keep my DMs short 1-2 sentences max. It shows that you value the recipient’s time (and place value on your own as well) 2nd biggest mistake: using AI to send DMs thinking they’re being smart or efficient when they’re just wasting time and money

@rrhoover @iamjasonlevin1 I purchased your ebook a few days ago and loved it! I was surprised to find out that is important to keep DMs short. I loved your approach...very straight-forward :)

@pizzamiheart No, it’s a waste of time for the recipient. Sometimes I’ll DM someone just to hop on the phone or grab coffee because I want to be their friend, but I never DM them just to “pick their brain”. They’ve got better stuff to do

@iamjasonlevin1 Friends are nice

@pizzamiheart Yup, some of my best friends come from the internet haha.

@nicomuoio thanks Nico!!

@avidan_rudansky hah!! Glad we finally connected. 🫡🤝

@jordanmykleby Tbh send 1 more DM and then stop. Engage with their work on social media, but don't send anymore DMs. Eventually, they'll probably end up following you or DMing you and apologizing for ignoring you. Most of the time "ignoring" is just a genuine accident and a product of them being overwhelmed by DMs. In my opinion, it's better to wait it out and be patient than spam someone and risk losing a potential relationship.

@j__cub since you're building a health brand, I'm dropping a few health-related recs · @austin_schlessinger is a health-tech writer you should talk to ASAP, happy to make the intro. · Melody Song is a solid writer focused on mental health and psychedelics. · Anthony Vennare from Fitt Insider. He knows everyone in the industry and has a good health pod and blog you could get on at some point.