I’ve been a long-time customer of AppSumo and have generally had a positive experience with the tools I’ve purchased through the platform. However, my recent experience with the Quriobot lifetime deal has left me disappointed—not just with the partner, but with AppSumo’s unwillingness to intervene on behalf of a loyal customer.
In 2018, I purchased five lifetime codes for Quriobot through AppSumo. The deal unlocked what was marketed as their “Multiple” plan, which included unlimited bots, unlimited websites, unlimited submissions, and other advanced features. Based on how the product was presented, and the fact that AppSumo stacked the offer up to five codes, it was clearly geared toward agencies or businesses working with multiple clients—not a single in-house brand. That’s why I, as the owner of a marketing agency, invested in the maximum tier.
Years later, after integrating Quriobot into my workflow and building bots for several clients under our managed services, Quriobot restricted my account. They claimed I had violated their Terms of Service by creating bots “not for our own business.” I was told I needed to pay more or stop using the service for clients.
Here’s the problem: at no point during the original AppSumo deal was this restriction disclosed. There was no mention of not using bots for clients. Their Terms of Service, dated June 25, 2020, also make no clear prohibition against agency use. I am not reselling their service. I don’t give clients login access. I don’t charge them separately for the bots. They are simply a tool included in the marketing services we provide—something many agencies do with software purchased through AppSumo.
What makes this worse is Quriobot’s attempt to retroactively enforce new limitations, claiming they deserve a “fair cut” if bots are used for clients. This was never part of the deal. I reached out to AppSumo expecting support, especially given their publicly stated Partner Pledge which reads: “We back Sumo-lings. Always. If there’s ever a dispute between a partner and a customer, we’ll side with the customer if the deal wasn’t delivered as promised.”
Unfortunately, AppSumo’s response was to wash their hands of the issue. They said they had to side with the partner because of the partner’s Terms of Service—even though the deal was promoted through AppSumo’s platform and geared toward their customer base of entrepreneurs, agencies, and small businesses. To make matters worse, AppSumo told me that archived deal pages, including the Q&A section where users like myself likely asked about agency use, are no longer accessible. That lack of transparency only adds to the frustration.
I have since retained legal counsel to review the situation. While the statute of limitations may protect Quriobot regarding how the original deal was sold, it does not protect against the current misapplication of vague, unenforced terms. I plan to file formal complaints with the Federal Trade Commission, the Texas Attorney General’s Consumer Protection Division, and the Dutch Authority for Consumers and Markets (ACM), since Quriobot is based in the Netherlands. I am also reviewing my ability to file a summons in Will County, Illinois, and I’ll be sending certified letters to all relevant agencies and parties, including AppSumo, requesting archived records for discovery.
At the end of the day, this experience has been less about the product itself and more about the lack of accountability from both the vendor and the platform that enabled the transaction. I’ve always trusted AppSumo to stand by their customers, but in this case, they’ve allowed a bait-and-switch situation to unfold, despite having the authority and obligation to step in.
If AppSumo wants to maintain the trust of its customer base, it needs to do more than just offer cool software. It needs to take real ownership when a deal goes sideways—especially when it was sold under the AppSumo brand and promise. I hope this situation prompts change, but in the meantime, I feel obligated to share my experience so others don’t fall into the same trap.
