🚀 Road to 1,000,000 Votap users — Day 26 | Current: 216

The best way we’ve found to get app installs? Instagram video. Not even close.

We only just started testing video creatives…

and they’re already bringing in ~20 new registered users per day.

Why?

→ Video stops the scroll

→ You can see the app in motion

→ The value clicks instantly

And yes — finally a place to flex the UI a bit 😄

(static screenshots just don’t hit the same)

Also… we crossed the 200 users mark 🎉

Still tiny in absolute numbers, but momentum is everything.

Next up:

Doubling down on what works, cutting what doesn’t, and getting this engine running faster.

More tomorrow.