Looks like some useful stuff:
Compare audiences:
To access:Audience insights is now available to all Twitter advertisers and analytics users. Twitter-specific information can be accessed within the U.S., with plans to roll this out more broadly over the next few months. To get started, login to ads.twitter.com and select ‘Audience Insights’ from the ‘Followers’ drop down, or login to analytics.twitter.com and choose ‘Followers.’ To create a Twitter Ads account, visit ads.twitter.com/getstarted today.
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