Pretty Prompt x Hubspot: Learnings from a weekend hack to 18k users

I was doubting myself about whether I should post this. It's hard to share your real story in front of thousands of people and not be critical about it. But it’s out 🙂!

All the slides from the HubSpot x Pretty Prompt event - Preview here 👉

Feels a bit cringe. But you do what you have to do to grow your company, and maybe these learnings help other builders scale their products as we did.

It isn't perfect, but it's real. Raw, honest, and down to earth.
Not some shiny “I’m a founder, and everything is great” type of thing that you all the time...

It is quite the opposite:

- How we pivoted from @Dolphin AI → @Pretty Prompt
- Why we decided to burn the boats and go all into this
- How we see Pretty Prompt as a Context Layer for AI
- The Launch on Product Hunt (2nd product of the day 😻)
- Users asking to pay ( and the real screenshot in the slides)
- Launch first, optimize after + experiments (25% of users today pay annually 🤯)
- The “No playbook, playbook”: Every 7 days, we reinvent the company
- Why we see prompting going towards Context and Mediums, not Models

Building a startup is hard. Daunting. It's just you and your co-founder against the world.

But sometimes when you step back and think of it as a series of levels (just like a video game), it becomes a bit more fun and achievable. Still, it's always 3 steps forward, 2 steps back 😅.

Should I write an article about this? Too much to cover here, but if folks find it interesting... sharing is caring! Especially as we scale Pretty Prompt - which was born right here in Product Hunt.

Oh, and the greatest phrase of all time, “If you launch and no one notices, launch again” (Brian from Airbnb 🤌)