Mark Hinkle

Marketing Machines - How to use AI for improve efficiency and storytelling

Marketing Machines is a free book to help marketers be more efficient and understand how artificial intelligence works and the best way to implement it for huge productivity gains. It's a living book that will be frequently updated as AI advances.

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Mark Hinkle
I've worked in emerging technologies and open source for 25 years. During that time I have always been on the forefront of new trends, original Palm Pilot, virtualization, cloud computing, and now artificial intelligence. I've spent most of that time in Developer Relations and Marketing, and anytime I can merge tech and marketing to do a better job I get excited. Marketing Machines was a passion project for me as I was learning about AI I really wanted to share my experience. After working in Silicon Valley where the motto was, “Move fast and break things”. I’ve adopted the philosophy of “Move fast and make things.” for Marketing Machines. Or as open source software developer like to say, “Ship early and ship often.” To that end this book will be updated often and I’ll provide frequent updates as the AI industry evolves. Also, as a fan of open source software I was inspired to provide the book for free so feel free to refer this page to your friends and colleagues who might find the information valuable. Thanks for reading.
AlcantaraJave
@mark_hinkle Your experience in emerging technologies and passion for merging tech and marketing are impressive, especially in your work on Marketing Machines. It's great that you're committed to updating the book often and providing it for free as an open-source project.
Mark Hinkle
@jawa35_mei Thanks Alcantra, I appreciate it. Since it's hard to open source a document with an OSS license, it technically isn't open source but it is free and in the spirit of the open source. I really loved your comments. Take care.
Harrison Telyan
@mark_hinkle congratulations on your launch! I created this 14min feedback video for y’all covering copy adjustments, establishing trust, priming users with who you are as the author, consistency across UI, and other considerations. For context, I’m a RISD / Y Combinator alum with 10yrs experience as a product designer. https://www.loom.com/share/f71e3... I love learning how founders are thinking about design. Both to pay it forward if I can help out and because it keeps my skills sharp! If you or anyone else think you might benefit from a complimentary design audit, feel free to reach out harrison.telyan@numi.tech
Mark Hinkle
@harrison_telyan Thank you for your thoughtful analysis. I am taking your suggestions to heart and am making updates right now.
Harrison Telyan
@mark_hinkle Glad to hear it man! I'll keep an eye out for the updates. Anyway I can help, just lmk :)
Hai Ta
Thanks for sharing this @mrhinkle! Getting myself a copy
Mark Hinkle
@mrhinkle @hai_ta1 You are welcome! Good luck with your upcoming launch!
Dzianis Yatsenka
Hey! Congratulations on the launch! Did you test how effective are these texts? For example how people share posts
Mark Hinkle
@dzianis_yatsenka Thanks @dzianis_yatsenka . I have used all the exercises but especially the one on I like is this little hack - https://peripety.com/automations....
Andrei Costea
Wooow! Thank you, Mark, for giving this away for free! I know some people who also worked in Silicon Valley and they got tons of experience and insights. Also, the fact that the book will be constantly updated is just amazing! AI is definitely a big help for any marketer. Can't wait to read Marketing Machines! Thank you 🤘
Mark Hinkle
@andrei_costea2 Thank you for your kind words Andrei, I hope you enjoy.
Igor Pavlov
Marketing is hard, and with such quickly evolving AI becomes some dark magic, great to have such literature out there. Pinned, thank you!
Mark Hinkle
@igorpavlov Thank you for your kind words Igor. You are welcome, good luck with your upcoming launch.
Imdad Siddiqi
Marketing Machines make easy marketing
Jason Smith
I like the fact that the book will be constantly updated is just amazing! AI is definitely a big help for any marketer. Can't wait to read Marketing Machines! Thank you guys 🤘
John Michael
Well done it's very useful project to help storytelling with AI.thanks for that perfect project Marketing Machines.and keep going to improve all support.
Kb Magar
Mark, for giving this away for free! I know some people who also worked in Silicon Valley and they got tons of experience and insights. And, I want to recommend all of you.Thankyou!
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