fmerian

Tools I use when launching on Product Hunt

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There are products I keep using when launching on Product Hunt -- products that help me craft beautiful assets, plan content distribution, and analyze results.

Here's my personal collection. How about you? What's your stack?

Tools I use when launching on Product Hunt:

What are yours?

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Mike Kerzhner

Curious, what do you like about @Hunted Space over the native Product Hunt Launch Day dashboards? Anything we can build to make the hunter/maker launch day smoother?

fmerian

@mikekerzhner I use @Hunted Space in 2 ways:

  1. Pre-launch, I look at the data from the past weeks to define when to launch

  2. On launch day, during the first 4 hours, to bypass the homepage randomization

For the former, I'd find it helpful to have this data available on Product Hunt.

Dan Mindru

@mikekerzhner  @fmerian just reach out if we can do something on the Hunted Space side 😬

Rohan Chaubey

@mikekerzhner  @fmerian Hey Flo, Hunted Space is good for sure, I used it when PH didn't have the native launch day analytics dashboard: https://www.producthunt.com/launch-insights/2026/1/12

Do you know you can bypass the homepage randomization even on Product Hunt using the launch archive page? Here's the link for new users reading this comment: https://www.producthunt.com/leaderboard/daily/2026/1/12

fmerian

@rohanrecommends TIL - thanks, Rohan!

Chris Messina

@mikekerzhner I use the Calendar view on Hunted Space as a kind of "heuristics view" to see the trends in number of products featured per day/upvote count thresholds/year-on-year engagement comparisons.

Rich Riley

Curious, what do you recommend for building engaging featured images?

fmerian

@richardriley good q! I take product screenshots with @CleanShot and make them pixel-perfect using @Figma

Leotrim Lota

Thanks for sharing your stack, I keep simple for launching, I use Chat GPT to restructure the text, Nano for generating the images, and google analytics from tracking the real traffic.

fmerian
Oh I must admit I prefer manual work when it requires creativity - web artisan here 🖖
Amine Bensousi

Solid list, @fmerian! @Screen Studio and @Typefully is a must-have.

For my recent remote work guide, I kept it even simpler: Notion for the roadmap and Tally for feedback. I’ve found that for info-products, a low-friction stack helps the content shine.

I’d also add Loom it's the best way to add a personal touch to a launch!

Nika

Just out of curiosity – any cool tool recommendation for beautiful smartphone recordings? Because many times I can see quite beautiful desktop videos/demos... but for smartphones it is not so easy. I will be launching soon some smartphone update and... it came to my mind that something like demo for smartphone app could be cool.

fmerian

oh good question! @pie6k may have some suggestions here?

Hillary Njo
Interesting stack! Thanks for sharing. Launching my first product on Product Hunt (exciting!) and so far I’ve used - ChatGPT for text - Nano for images - Rotato for app intro video - ElevenLabs for voice over
fmerian

@hillarynjo thank you, likewise!

Giodio Mitaart

Great list! 💪🏻

Curious about the post-launch side, how do you usually track where traffic actually comes from after launch day? Sometimes the upvotes look great, but the real users come from unexpected places.


Do you rely more on UTM links or post-launch analytics tools? Curious what’s worked best for you after launch, if any.

fmerian

@npmitaart definitely @Dub! they have powerful analytics built-in. see: d.to/stats/try

Musa Molla

One thing I’ve learned is that the “launch stack” matters less than how quickly you can observe and react. Tools that show what’s actually working in the first few hours, traffic sources, drop-off points, where curiosity turns into intent end up being more valuable than perfect assets. Launch day is less about polish and more about feedback speed.