Zeeshan Anwar

Zeeshan Anwar

PerceptInsightPerceptInsight
Building Raptorise
128 points

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Zeeshan Anwar

10d ago

How do you explain user drop-offs to non-technical stakeholders?

I work closely with product and growth teams, and one challenge I keep running into is explaining user drop-offs to people who aren t deep into analytics.

The data usually shows where users leave, but turning that into a clear, confident explanation without overloading dashboards or making assumptions can be tough. Especially when the audience is leadership or business stakeholders.

I m curious how others handle this in practice: